New Faded photo app for iOS fills major gap in the App Store

Orange, California – By the end of 2013, Apple’s App Store will have over 1 million apps. With so many choices, it’s easy to think there’s no room for something truly unique, but that would be the wrong conclusion. Faded is out to prove that other photo apps are at best incomplete and at worst obsolete.

Faded is the premiere all-in-one photo app for iPhone with the most powerful editing tools currently available and gorgeous film-inspired effects that will make photo enthusiasts weak in the knees. The app comes with 70 exclusive filters – 34 for free and 36 additional premium filters available for in-app purchase. They capture the beauty and nostalgia of classic film.

The resemblance was intentional. “Our main goal was to give people tools to express themselves and make their photos truly unique,” said Tyler Ramsey, Faded’s lead designer. “We set out to create the best photo app in the App Store. But my brother and I grew up California so we thought it would be fun to give a nod to Hollywood too.”

Faded’s full capabilities are impressive to say the least. Hobbyists will appreciate a bottomless well of features, custom filters, and cool effects, such as double exposure.

Dedicated photographers will find in the app many of the pro-level features they’ve been missing in other apps. For example, you can access the complete adjustment history of any image, revert back to any point in the editing process, and save your specific edits as your own personalized filter, or “action.”

An iOS photo app with custom actions? It’s about time. And speaking of time, Faded has a snap timer. This photo app will leave you saying, “Faded, where have you been all my life?”

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 6.0 or later
* 56.0 MB

Pricing and Availability:
Faded 1.0 is only $0.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Photo & Video category.

Faded 1.0
Purchase and Download
Vimeo Video (Promo)
Vimeo Video (Commercial)
App Icon
Press Kit (zip)

Tyler and Drew Ramsey, the owners of Vintage Noir, began their entrepreneurial journey in their parents’ garage. Over a seven-year period, their t-shirt company grew into an international women’s fashion brand, selling merchandise in thousands of stores worldwide. In 2011 the brothers created their first mobile app, and they now own four app companies with 7 million total downloads. All Material and Software (C) Copyright 2013 Vintage Noir, LLC. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.